As you know sales funnel is a sum of steps that a visitor is following through your site towards their purpose corresponding to the stage of their customer journey. Many visitors who come on your site through different ads or emails or by searching, most of them leave the website on the first page due to un-relatability.
“The sales team owns the sales funnel. But as a Business to Business (B2B) marketer, you feed the top of their funnel.“
Do you know? 7% of marketers say that prospecting is the most difficult part of their job. In addition, research conducted by Salesforce shows that 68% of companies don’t measure their sales funnels properly and that a whopping 79% of marketing leads are never converted into sales.
Steps To Build Your Sales Funnel:
Without building your sales funnel your business will eventually fail. It is so named due to the fact that in diagram form, this marketing strategy looks just like its name. In order to build a sales funnel, you have to follow these steps:
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Create your website’s landing page attractive. It’s the first impression customers will
have of your business.
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Target customer pain points and discuss how your product will solve the customer problem. And how your product is the only thing in the world that will help your customer to overcome the problem.
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Give discount or promo code or any bundle offer to the customer to increase your other sales too.
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The Last step is to get engage with your customers and give them the best aftersales services.
The steps listed here are geared to a business with an online presence. Of course, this might not describe your particular business. However, every business can benefit from the sales funnel model. If you want to know more about sales funnel or create one for your own business. Consult our experts today for free and start converting your visitors to paying customers.