{"id":9496,"date":"2023-09-08T12:17:28","date_gmt":"2023-09-08T12:17:28","guid":{"rendered":"https:\/\/saplogics.com\/news\/?p=9496"},"modified":"2023-09-20T23:01:11","modified_gmt":"2023-09-20T23:01:11","slug":"how-we-approach-customer-research-to-create-facebook-ads-that-generate-millions-in-sales","status":"publish","type":"post","link":"https:\/\/saplogics.com\/news\/how-we-approach-customer-research-to-create-facebook-ads-that-generate-millions-in-sales\/","title":{"rendered":"How We Approach Customer Research To Create Facebook Ads That Generate Millions In Sales"},"content":{"rendered":"<div class=\"wpb-content-wrapper\" id=\"wpb-content-root\"><p>[vc_row][vc_column]\t\t<div id=\"wd-65099067c4578\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-65099067c4578 text-left \">\n\t\t\t<p>How we conduct customer research in order to create ads that speak well with the target audience.<\/p>\n<p>I&#8217;m going to note down the most important things to keep it as short as possible for you guys to implement this.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<div id=\"wd-65099077cc850\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-rs-65099077cc850 wd-title-color-primary wd-title-style-underlined text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-m\" >GO THROUGH ALL THE REVIEWS AND COMMENTS:<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t<div id=\"wd-6509908f54a5d\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-6509908f54a5d text-left \">\n\t\t\t<ul>\n<li>Website comments &amp; reviews<\/li>\n<li>FB &amp; Instagram comments &amp; reviews<\/li>\n<li>Youtube comments<\/li>\n<li>Amazon comments &amp; reviews<\/li>\n<li>Do a client survey and go through all the reviews<\/li>\n<\/ul>\n\t\t<\/div>\n\t\t\n\t\t<div id=\"wd-650990acb9181\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-rs-650990acb9181 wd-title-color-primary wd-title-style-underlined text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-m\" >NOTE DOWN:<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t<div id=\"wd-650990bd17c0a\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-650990bd17c0a text-left \">\n\t\t\t<ul>\n<li>Desires that your product is solving for the customer<\/li>\n<li>Problems that your product is solving for the customer<\/li>\n<li>Benefits that your product has provided to the customer<\/li>\n<li>How did your product change or improve the customer&#8217;s life<\/li>\n<li>Things that they like about your product<\/li>\n<li>Things that they don&#8217;t like about your product<\/li>\n<li>Objections and worries they have before buying the product<\/li>\n<li>Recommendations about your product<\/li>\n<\/ul>\n\t\t<\/div>\n\t\t\n\t\t<div id=\"wd-650990d5a6ad7\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-rs-650990d5a6ad7 wd-title-color-primary wd-title-style-underlined text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-m\" >COMPETITOR RESEARCH:<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t<div id=\"wd-650990e314024\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-650990e314024 text-left \">\n\t\t\t<ul>\n<li>Find 15-20 Most successful brands that are selling the same or similar product<\/li>\n<li>GO through their social media and repeat the &#8220;2&#8221; POINT in this post.<\/li>\n<li>Collect competitor offers<\/li>\n<li>Go through their product pages to understand their selling structure.<\/li>\n<\/ul>\n\t\t<\/div>\n\t\t\n\t\t<div id=\"wd-650991033b839\" class=\"title-wrapper wd-wpb set-mb-s reset-last-child  wd-rs-650991033b839 wd-title-color-primary wd-title-style-underlined text-left  wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h4 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-m\" >COMPETITOR ADS:<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\t\t<div id=\"wd-650991132a639\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-650991132a639 text-left \">\n\t\t\t<ul>\n<li>Go through their Facebook &amp; Google ad libraries and note down<\/li>\n<li>The common hooks they use in their ads<\/li>\n<li>Understand what market sophistication they are advertising<\/li>\n<li>What are the common desires they are addressing in their ads?<\/li>\n<li>What are the problems &amp; benefits they are focusing on?<\/li>\n<li>Common ad angles they are using<\/li>\n<li>Common creative concepts they are using.<\/li>\n<li>The buyer persona that they are speaking to.<\/li>\n<li>Filming location<\/li>\n<li>Ad speed &amp; length<\/li>\n<\/ul>\n\t\t<\/div>\n\t\t\t\t<div id=\"wd-6509913f0bed7\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-6509913f0bed7 text-left \">\n\t\t\t<p>We have found these things to help us the most to craft winning ad messages with high-converting ads and full advertising funnels.<\/p>\n<p>Use this the next time you do your customer research.<\/p>\n<p>These things will definitely help you craft better ads.<\/p>\n<p>Thanks for reading.<\/p>\n\t\t<\/div>\n\t\t[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][\/vc_column][\/vc_row]<\/p>\n","protected":false},"author":1,"featured_media":9498,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[],"class_list":["post-9496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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